{"id":836,"date":"2022-01-01T12:00:04","date_gmt":"2022-01-01T12:00:04","guid":{"rendered":"https:\/\/jupiterx.artbees.net\/sinope\/?page_id=401"},"modified":"2024-04-20T15:55:53","modified_gmt":"2024-04-20T15:55:53","slug":"blog","status":"publish","type":"page","link":"https:\/\/ericjbusch.com\/EJB_2022\/blog\/","title":{"rendered":"BLOG"},"content":{"rendered":"\t\t
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THE BLOG<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Random Thoughts Documented for Posterity<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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PLEASE NOTE: It's not written for you. It's for me.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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PLEASE NOTE:
It's not written for you. It's for me.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Village People<\/a><\/h3>
How a ceramic steeple church bought by my father in 1986 became the centerpiece of a holiday display forty years later.<\/div>\t\t
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My Feedback<\/a><\/h3>
The revolution enabled by the Internet eliminated walls and fences in favor of landmines and trap doors. <\/div>\t\t
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Northern Lights<\/a><\/h3>
Confession: I own a lot of Christmas lights and if\/when I have time in November I like to pull them out of storage and put them on display. <\/div>\t\t
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In Memoriam<\/a><\/h3>
My brothers granted me the honor to eulogize each of my parents after their death. I\u2019m posting them here because it is some of my best writing\u2014or at minimum, writing I am most proud of.<\/div>\t\t
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Mac Ancestory<\/a><\/h3>
Ask someone \u201cwhat was your first car?\u201d and you'll likely get a steady stream of memories. For me, a slight variation prompts similar reflection: \"What was your first Mac?\"<\/div>\t\t
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No Big Brother<\/a><\/h3>
We all have daily rituals when it comes to content consumption, but Big Brother is no longer setting the agenda.<\/div>\t\t
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Thought Different<\/a><\/h3>
While pursuing my MBA, I wrote an investor report on Apple for a finance class. \u00a0At the time (2003) Apple's stock was valued at $14...<\/div>\t\t
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Instructional Opportunity<\/a><\/h3>
When someone asks you for instructions on a task you didn\u2019t assign, be mindful of the opportunity being presented.<\/div>\t\t
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Spark THEN Burn<\/a><\/h3>
We don't mind sparks. But we are weary of fires.<\/div>\t\t
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Relativity<\/a><\/h3>
You can use your income to assess your relative wealth, but it has no relevance in assessing a product\u2019s value or the development of a marketing strategy.<\/div>\t\t
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Regret vs Retrospect<\/a><\/h3>
In February 2010 then Secretary of State General Colin Powell was asked by \u201cFace the Nation\u201d host Bob Schieffer if he had \"any regrets\" endorsing Barack Obama during the 2008 presidential campaign.\n\nI remember the interview because I didn't like that question.<\/div>\t\t
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Tools – Part Two<\/a><\/h3>
It is highly unlikely any of the applicants for your open marketing position have experience with ALL your digital tools. So take care writing your skill requirements.<\/div>\t\t
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Tools – Part One<\/a><\/h3>
Batman may have a great utility belt, but that\u2019s not what makes him Batman.<\/div>\t\t
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Cognitive Quirks<\/a><\/h3>
A brain fart is just one of many cognitive quirks that can distract, disrupt, delay and divert our mental productivity. Let's review.<\/div>\t\t
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Investing Time<\/a><\/h3>
If you are going to invest significant time in something, make certain you have a mechanism or means to evaluate your return.<\/div>\t\t
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Communication<\/a><\/h3>
The challenge with marketing via digital communication is creating content strong enough to overpower everything else beyond our control that contributes to the message.<\/div>\t\t
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Unreasonable Request<\/a><\/h3>
A man walks into a Ferrari dealership, approaches a salesperson, hands him a picture of a Ferrari Aurea GT and states \"I'd like to buy that car today; here's $15,000.\"<\/div>\t\t
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Starting the Rigorous Pursuit<\/a><\/h3>
I have a plan for where this whole thing is going, but candidly it could come to a dead end. Regardless I am excited to get started.<\/div>\t\t
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Burn Rate<\/a><\/h3>
Know your burn rate. It's a simple measure of how fast you consume available resources and it greatly affects your professional and personal future.<\/div>\t\t
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Failure 2 Fall<\/a><\/h3>
Fear of failure is common. And while it certainly can prevent us from trying, sometimes it prevents us from fine tuning.<\/div>\t\t
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\u00a2ontent vs ACCE$$<\/a><\/h3>
People will pay for content if it is necessary, irreplaceable and unshareable. Businesses who get excited about the first five words of that sentence don't understand how constraining the next seven are.<\/div>\t\t
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Busy<\/a><\/h3>
If bees and beavers could understand English, they would be insulted by our universal labeling of their behavior as \"busy\".<\/div>\t\t
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Anticipated Abandonment<\/a><\/h3>
It is estimated 95 percent of currently hosted blogs have been abandoned. There is a high probability this one will be abandoned as well.<\/div>\t\t
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POST CATEGORIES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Collaboration<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Core Values & Beliefs<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Data Analysis<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Data Curation<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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History & Reflection<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Messaging & Content<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Personal & Revealing<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Productivity<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Sales Enablement<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Service Design<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Strategic Planning<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Thought Leadership<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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Value Prop & Positioning<\/a><\/h3><\/div>\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

THE BLOG Random Thoughts Documented for Posterity PLEASE NOTE: It’s not written for you. It’s for me. PLEASE NOTE:It’s not written for you. It’s for me. My Feedback The revolution enabled by the Internet eliminated walls and fences in favor of landmines and trap doors. READ Northern Lights Confession: I own a lot of Christmas […]<\/p>\n","protected":false},"author":1,"featured_media":1238,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-width.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-836","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nBLOG - Eric J Busch<\/title>\n<meta name=\"description\" content=\"Random thoughts documented for posterity. Please note: It's not written for you. It's for me.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ericjbusch.com\/EJB_2022\/blog\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BLOG - Eric J Busch\" \/>\n<meta property=\"og:description\" content=\"Random thoughts documented for posterity. Please note: It's not written for you. 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