Northern Lights

Confession: I own a lot of Christmas lights and if/when I have time in November I like to pull them out of storage and put them on display.

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Tools – Part Two

It is highly unlikely any of the applicants for your open marketing position have experience with ALL your digital tools. So take care writing your skill requirements.

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Cognitive Quirks

A brain fart is just one of many cognitive quirks that can distract, disrupt, delay and divert our mental productivity. Let’s review.

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Investing Time

If you are going to invest significant time in something, make certain you have a mechanism or means to evaluate your return.

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Busy

If bees and beavers could understand English, they would be insulted by our universal labeling of their behavior as “busy”.

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