A brain fart is just one of many cognitive quirks that can distract, disrupt, delay and divert our mental productivity. Let’s review.
Continue readingInvesting Time
If you are going to invest significant time in something, make certain you have a mechanism or means to evaluate your return.
Continue readingCommunication
The challenge with marketing via digital communication is creating content strong enough to overpower everything else beyond our control that contributes to the message.
Continue readingUnreasonable Request
A man walks into a Ferrari dealership, approaches a salesperson, hands him a picture of a Ferrari Aurea GT and states “I’d like to buy that car today; here’s $15,000.”
Continue readingStarting the Rigorous Pursuit
I have a plan for where this whole thing is going, but candidly it could come to a dead end. Regardless I am excited to get started.
Continue readingBurn Rate
Know your burn rate. It’s a simple measure of how fast you consume available resources and it greatly affects your professional and personal future.
Continue readingFailure 2 Fall
Fear of failure is common. And while it certainly can prevent us from trying, sometimes it prevents us from fine tuning.
Continue readingBusy
If bees and beavers could understand English, they would be insulted by our universal labeling of their behavior as “busy”.
Continue readingAnticipated Abandonment
It is estimated 95 percent of currently hosted blogs have been abandoned. There is a high probability this one will be abandoned as well.
Continue reading







